Top 5 Tips for Designing a Mobile Friendly Website

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A mobile friendly website is a key part to any modern day website, and without one you could be losing a lot of money as a business from people who use their Smartphones in order to visit your website.

With the increase in the amount of people who known own a Smartphone, and an even bigger increase in those that actual shop online using their device, it makes sense that any business in the 21st century should be looking towards making their site mobile friendly.

If your business is about to set off into this new world of mobile design, then take a look at our 5 best tips on how you can make the perfect website that offers both fantastic usability and sleek designs.

Use Responsive Design

A few years ago there were two distinct ways to go about creating a mobile website, one was to use responsive designs and the other was to essentially create a separate site for mobile viewers. Since these early days there have been debates on which was better but in the end responsive designs far outweigh a separate site. Two websites = duplication issues and a whole host of other menial problems.

Responsive is much sweeter on the eye because it allows a site to be resized no matter what browser you are using. For developers it reduces the workload as well, because creating a separate mobile site doesn't take a few hours to do.

If you use this specific design concept layouts and images will all move to a suitable viewing area, and the website can easily adopt the size of the screen as well as the orientation.

Keep Content Short and Sweet

Think about how a site looks in your desktop; if you have reams of content stuffed on a product page or even on the homepage, it's going to look nasty on a desktop resolution, but what is that going to do to your mobile site?

Yes, you guessed it. Viewers are going to have to scroll, scroll, and keep scrolling to get to certain areas of your website which is just no good from a usability point of view. You could easily lose yourself a sale just from long content. Instead, just get to the point with good call-to-actions and excellently though-out short content pieces.

If you are struggling with fitting content in with SEO, then a search engine optimization provider can give you all the advice you need in order to help your mobile friendly site rank well in the likes of Google.

Use High-Resolution Images

As Smartphone technology increases, we need to adapt accordingly in terms of designs. You see, most of the newest phone that hit the market is now capable of displaying in high-definition resolution.

What this means is that your images need to be of the highest quality and resolution in order to make sure that the customer is getting the best experience possible. A low quality image that doesn't display correctly could lose you customers and damage your brand.

Include Clear Calls-To-Action

Call to actions are a major part of a responsive mobile friendly theme because when you think about it, you don't have much room for content or descriptions so you need to hit a visitor quickly and efficiently with the best strap line.

Take your time on this one, and brainstorm several call to actions before you settle with the most effective ones.

Test Your Website

As with anything that relies on technology, you should always keep testing and you should always keep your finger on the pulse for any updates or advancements that could affect how your website performs.

As mobile phones are becoming more and more popular, it is important for you to know that your site looks right in every top notch operating systems like Android, iOS, Windows Phone and more.  Also don't forget to check out for tablets as well as these are also becoming popular these days.

Let others test the site, and always make sure buttons function and look correct among various devices.

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Sunny Popali is an everyday learner and editor, working at Good Monster a search engine optimization provider agency. He is passionate about helping online businesses to achieve their goals with cost-effective SEO & Digital Marketing services. He believes that you should keep conversion rates in mind.

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